About Us

At Wild & Well, we believe in doing things differently. "Wild" means going against the grain—choosing integrity over convenience and prioritizing earth-friendly, natural products over mainstream trends. We reject the status quo, offering goods that honor nature and challenge conventional retail.

"Well" is our commitment to wellness—both for people and the planet. Every product we sell is designed to reduce pollution and toxicity in daily life, making sustainable living more accessible.

Based in Minnesota, our small e-commerce store was born out of necessity—to create a cleaner, healthier world by embracing the wisdom of nature. Wild & Well isn’t just a name; it’s a way of life.